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Online gambling booming in New Jersey

Thu, Apr 13, 5:02pm by Staff Writer

For the very first time, the revenue for state licenced online gambling operators in New Jersey has reached the $20 million mark for a single month.

The figure of $21.7 million for the month of March is 40% higher than the same month last year and nearly $3m higher than the previously monthly high of $18.8m set two months earlier in January.

One of the reasons for this was of course “March Madness” – College basketball playoffs – which always generates massive punting interest. The figures for that tournament were up 49.4% on last year to just under $19.5m.

The spike didn’t include online poker though, which fell 8.5% to $2.25m, although that sum is nearly $100k higher than poker sites earned in New Jersey in February.

The best online casino was yet again the Golden Nugget – which has topped the revenue charts in six of the last seven months. A massive $6.17m – a full million more than the February total – set another record for a state-licenced operator.

Second place went to the Borgata family of sites, with $4.35m in March, who also gained a juicy $3.7m on the casino vertical, interestingly, its poker revenue was on the up – $650k.

Resorts Digital Gaming was in third positon, which also had its best ever month with $4.2m. Resorts’ casino vertical announced just under $3.3m while its poker business – which includes Amaya Gaming’s PokerStars New Jersey brand – came in just short of $909k.

The Tropicana’s casino-only site brought in $3.86m, thereby relegating Caesars Interactive Entertainment New Jersey to the position of cellar-dweller with $3.15m, all but $693 of which came from the casino vertical.

March also saw the Golden Nugget become the first state-licenced operator to launch a live dealer casino product, but Betfair US – which operates under the Nugget’s casino licence – has plans to enter the digital space

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